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	<title>Axcess Luxury &#38; Lifestyle</title>
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	<link>http://www.axcessluxurylifestyle.com</link>
	<description>We are a business development agency for aspirational and ultra-luxury brands.</description>
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		<title>Ilan Perline Operations and Research Associate</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/ilan-perline-operations-and-research-associate</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/ilan-perline-operations-and-research-associate#comments</comments>
		<pubDate>Mon, 02 May 2011 16:13:50 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1086</guid>
		<description><![CDATA[Ilan supports the day-to-day operations and special projects for the Axcess Worldwide New York office.
Prior to joining Axcess, Ilan worked in the finance industry at American Home Mortgage, as well as in retail with Armani Exchange.  Ilan has extensive experience traveling abroad and is fluent in French and Spanish.
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			<content:encoded><![CDATA[<p>Ilan supports the day-to-day operations and special projects for the Axcess Worldwide New York office.</p>
<p>Prior to joining Axcess, Ilan worked in the finance industry at American Home Mortgage, as well as in retail with Armani Exchange.  Ilan has extensive experience traveling abroad and is fluent in French and Spanish.</p>
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		<title>Jaclyn Tarica ASSOCIATE</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/jaclyn-tarica</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/jaclyn-tarica#comments</comments>
		<pubDate>Mon, 15 Aug 2011 13:31:53 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1126</guid>
		<description><![CDATA[Jaclyn is an Associate at Axcess Worldwide and works with Executive Vice President Donna Simonelli across a wide variety of client engagements and strategic initiatives. 
Prior to joining Axcess, Jaclyn worked at Lotame, a marketing technology company, and at Marquis Jet, where she supported priorities in the marketing and business development departments. 
Jaclyn earned her [...]]]></description>
			<content:encoded><![CDATA[<p>Jaclyn is an Associate at Axcess Worldwide and works with Executive Vice President Donna Simonelli across a wide variety of client engagements and strategic initiatives. </p>
<p>Prior to joining Axcess, Jaclyn worked at Lotame, a marketing technology company, and at Marquis Jet, where she supported priorities in the marketing and business development departments.<br /> <br />
Jaclyn earned her BA in Journalism from the University of Wisconsin-Madison’s School of Journalism and Mass Communication. </p>
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		<title>KATELYN DELANEY VICE PRESIDENT</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/katelyn-delaney-vice-president</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/katelyn-delaney-vice-president#comments</comments>
		<pubDate>Fri, 08 Jul 2011 17:47:31 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1115</guid>
		<description><![CDATA[Katelyn is a marketing executive with a background in luxury brand development and design. She has managed marketing campaigns, developed strategy plans and spearheaded overall brand performance at luxury fragrance and beauty brands, including Lancôme and Clarins. She leads engagements for a variety of clients in the hospitality, travel, fashion and consumer product industries. 
Prior [...]]]></description>
			<content:encoded><![CDATA[<p>Katelyn is a marketing executive with a background in luxury brand development and design. She has managed marketing campaigns, developed strategy plans and spearheaded overall brand performance at luxury fragrance and beauty brands, including Lancôme and Clarins. She leads engagements for a variety of clients in the hospitality, travel, fashion and consumer product industries. </p>
<p>Prior to joining Axcess Luxury and Lifestyle, Katelyn worked in Store Design for Van Cleef and Arpels, combining her design knowledge and brand development skills in the support of wholesale and retail construction build outs. She also lead the design management of residential projects ranging from $250K to $2.5MM. </p>
<p>Katelyn earned her BA in American History from Bucknell University.   </p>
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		<title> AMANDA ARMSTRONG  DIRECTOR</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/amanda-armstrong-director</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/amanda-armstrong-director#comments</comments>
		<pubDate>Mon, 23 Jan 2012 17:22:15 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1306</guid>
		<description><![CDATA[Amanda is a partnership development executive with a background in marketing and communications. She spearheads activity for a variety of luxury clients in the fashion, jewelry, and timepieces industries. 
Prior to joining Axcess Worldwide, Amanda worked as the director of sales and marketing for the American Talent Group speakers bureau. At American Talent Group, she [...]]]></description>
			<content:encoded><![CDATA[<p>Amanda is a partnership development executive with a background in marketing and communications. She spearheads activity for a variety of luxury clients in the fashion, jewelry, and timepieces industries. </p>
<p>Prior to joining Axcess Worldwide, Amanda worked as the director of sales and marketing for the American Talent Group speakers bureau. At American Talent Group, she developed highly successful speaking platforms for living brands in the political, sustainability, and technology arenas. From 2005-2010, Amanda served as a writer and editor at Real Simple magazine. In her last post as associate editor, Amanda worked closely with top authors, including John Grogan, Rebecca Walker, Sloane Crosley, and John Freeman.</p>
<p>Amanda earned her BA in English Language &#038; Literature from the University of Virginia.</p>
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		<link>http://www.axcessluxurylifestyle.com/our-team/1264</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1264#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:32:42 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

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		<link>http://www.axcessluxurylifestyle.com/our-team/1262</link>
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		<pubDate>Wed, 28 Sep 2011 18:32:34 +0000</pubDate>
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		<link>http://www.axcessluxurylifestyle.com/our-team/1260</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1260#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:32:27 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

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		<title>    </title>
		<link>http://www.axcessluxurylifestyle.com/our-team/1258</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1258#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:31:10 +0000</pubDate>
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		<title>    </title>
		<link>http://www.axcessluxurylifestyle.com/our-team/1256</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1256#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:31:02 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

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		<title>    </title>
		<link>http://www.axcessluxurylifestyle.com/our-team/1254</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1254#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:30:51 +0000</pubDate>
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		<title>    </title>
		<link>http://www.axcessluxurylifestyle.com/our-team/1252</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/1252#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:29:44 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1252</guid>
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		<title>Mike Wargotz CHAIRMAN, AXCESS VENTURES</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/mike-wargotz-chairman-axcess-ventures</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/mike-wargotz-chairman-axcess-ventures#comments</comments>
		<pubDate>Wed, 28 Sep 2011 18:27:04 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1246</guid>
		<description><![CDATA[Mike Wargotz is an accomplished finance executive whose 30-year career includes leadership roles in large corporations and entrepreneurial ventures.  He is the Founder and Chairman of Axcess Ventures, an affiliate of Axcess Worldwide that pursues investment opportunities in high-potential companies that leverage the Axcess Worldwide business development platform.    
Mike serves on [...]]]></description>
			<content:encoded><![CDATA[<p>Mike Wargotz is an accomplished finance executive whose 30-year career includes leadership roles in large corporations and entrepreneurial ventures.  He is the Founder and Chairman of Axcess Ventures, an affiliate of Axcess Worldwide that pursues investment opportunities in high-potential companies that leverage the Axcess Worldwide business development platform.    </p>
<p>Mike serves on the Board of Directors of two publically traded companies, Wyndham Worldwide Corporation (NYSE: WYN), where he is the Chairman of the Audit Committee and is a Member of the Executive Committee, and Resource Global Professionals (NASDAQ: RECN), where he is a Member of the Audit Committee and a Member of the Compensation Committee. </p>
<p>Immediately prior to creating Axcess Ventures, Mike served as Chief Financial Officer of The Milestone Aviation Group, a global helicopter and private jet leasing company that he co-founded with Richard Santulli, the former Chairman of NetJets.  At Milestone, Mike led the Company’s successful private equity raise of $500 million, which was completed in August 2010.  In his role, he oversaw corporate financial matters and capital market and treasury related activities.</p>
<p>Before co-founding Milestone, from 2004 – 2009, Mike held various roles at NetJets, including as its’ Chief Financial Advisor, where he was actively involved in company-wide operational and financial analysis, including global fleet optimization, maintenance operating efficiency, refurbishment process review, negotiation with key global vendors, and sales and retention strategies.</p>
<p>From 1994 through 2000, Mike held various senior executive positions at Cendant Corporation and its predecessor company, HFS Incorporated.   During this time, he developed the Company’s highly successful investor relations and corporate communications function, which in 1997 won the prestigious Barron’s Investor Relations Award.  In 1998, Mike was named Chief Financial Officer of Cendant’s Alliance Marketing Division, with financial responsibility for fourteen distinct business units.  He was subsequently appointed Chief Executive Office of one of Cendant’s operating divisions, with responsibility for the management of five disparate businesses comprised of 2,000 employees with over $500 million in revenues and $70 million of operating income.  In 1999, Mike led the divestiture of this operating division.  In doing so, he led negotiations and resultant divestiture of the five business units, which, together, raised a total of approximately $500 million.  </p>
<p>Early in his career, Mike held a variety of finance-related roles at American Express, where his work entailed strategic planning, financial analysis, treasury operations and investor relations over an eight year period, and Price Waterhouse, where be began his career in 1980.</p>
<p>A Certified Public Accountant, Mike earned his BA from Rutgers University and his MBA from the NYU Stern School of Business.  Mike assumes his position as the Chairman of Axcess Ventures after co-founding Axcess Worldwide with the Company’s Chairman, Kirk Posmantur, and President, Eric Sinoway.</p>
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		<title>Jennifer Buckalew ASSISTANT TO THE CHAIRMAN</title>
		<link>http://www.axcessluxurylifestyle.com/our-team/jennifer-buckalew-assistant-to-the-chairman</link>
		<comments>http://www.axcessluxurylifestyle.com/our-team/jennifer-buckalew-assistant-to-the-chairman#comments</comments>
		<pubDate>Fri, 19 Aug 2011 17:33:29 +0000</pubDate>
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				<category><![CDATA[Our Team]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1139</guid>
		<description><![CDATA[Jennifer is the Assistant to the Chairman and CEO of Axcess Worldwide, Kirk Posmantur, and provides logistical support for the Axcess Worldwide team. 
Prior to joining Axcess, Jennifer worked for 13 years as an executive assistant to the CMO at Accenture. She started her career with the U.S. Department of Defense, providing logistical, administrative and [...]]]></description>
			<content:encoded><![CDATA[<p>Jennifer is the Assistant to the Chairman and CEO of Axcess Worldwide, Kirk Posmantur, and provides logistical support for the Axcess Worldwide team. </p>
<p>Prior to joining Axcess, Jennifer worked for 13 years as an executive assistant to the CMO at Accenture. She started her career with the U.S. Department of Defense, providing logistical, administrative and communication support for a multi-service team. </p>
<p>Jennifer earned her BA in Spanish and Russian Studies at Auburn University.</p>
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		<title>Tequila Avion chosen as preferred spirit in re-imagined Delta Air Lines Sky Clubs</title>
		<link>http://www.axcessluxurylifestyle.com/news/delta-airlines-tequila-avion-deal</link>
		<comments>http://www.axcessluxurylifestyle.com/news/delta-airlines-tequila-avion-deal#comments</comments>
		<pubDate>Wed, 06 Jul 2011 10:01:19 +0000</pubDate>
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				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1157</guid>
		<description><![CDATA[I am pleased to share the attached press release and video link announcing a partnership we conceived and consummated between Delta Air Lines and Tequila Avion, the hottest new ultra-premium tequila brand in America, which was founded by the former Vice Chairman and President of Marquis Jet and my long-time friend and business associate Ken [...]]]></description>
			<content:encoded><![CDATA[<p>I am pleased to share the attached press release and video link announcing a partnership we conceived and consummated between Delta Air Lines and Tequila Avion, the hottest new ultra-premium tequila brand in America, which was founded by the former Vice Chairman and President of Marquis Jet and my long-time friend and business associate Ken Austin.</p>
<p>When Delta began developing strategies to upgrade customer experiences at its airport-based Sky Clubs as part of a $2 billion investment to enhance its global products, Axcess was engaged to help by Delta Sky Clubs general manager Kelley Moore. The opportunity to lead Delta’s efforts to introduce spirits into Sky Clubs in a creative and meaningful manner was brought to us after a successful partnership we facilitated on Delta’s behalf with Audemars Piguet, whereby iconic Audemars Piguet Royal Oak clocks were featured in Delta Sky Clubs globally.</p>
<p>Tequila Avion’s selection as the signature spirit in Delta’s re-imagined Sky Club experience is another spectacular achievement for this hyper-growth company. Launched by Ken just 12 short months ago, Tequila Avion has become the hottest tequila in America. Delta’s decision to feature Tequila Avion and its mixologists in Sky Club Lounges in Atlanta, New York, Detroit, Boston, Miami, Los Angeles and beyond will further the brand’s reach as it continues to expand nationally and internationally.</p>
<p>Like many of our partnerships, the one between Delta and Tequila Avion was successfully achieved due to long term relationships built on trust. In some ways, it was 10 years in the making. Ken and I executed innumerable partnerships together during his tenure at Marquis Jet. The president he hired for Tequila Avion, Jenna Fagnan, is someone with whom we have worked closely for over a decade during her roles at Dom Perignon and Tag Heuer. We recommended her for the position when Ken asked us for assistance in identifying the perfect leader for Tequila Avion, which Jenna has become.</p>
<p>The partnership between Tequila Avion and Delta Sky Clubs is illustrative of what we work so hard on every day—creatively connecting the dots with our Family members to generate material revenue and brilliant brand positioning.</p>
<p>Best,</p>
<p>Kirk Posmantur<br />
Chairman &amp; CEO</p>
<p>Link to Press Release: <a href="http://dl.dropbox.com/u/9060464/Delta%20Sky%20Clubs%20Add%20Tequila%20Avion%20to%20Cocktail%20Offerings%20.pdf">Click Here</a></p>
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		<title>The Power of Partnerships: Audemars Piguet &amp; The Tony Awards</title>
		<link>http://www.axcessluxurylifestyle.com/news/the-power-of-partnerships-audemars-piguet-the-tony-awards</link>
		<comments>http://www.axcessluxurylifestyle.com/news/the-power-of-partnerships-audemars-piguet-the-tony-awards#comments</comments>
		<pubDate>Wed, 18 May 2011 10:01:02 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1145</guid>
		<description><![CDATA[Once again, the power of partnerships prevails. Three years ago, we facilitated a relationship between two long-time Axcess clients: Audemars Piguet and the Tony Awards. What could a Swiss manufacturer of luxury timepieces and the New York-based Broadway community collaborate to produce? Simply one of the most creative, cause-related relationships in the country.
I am gratified [...]]]></description>
			<content:encoded><![CDATA[<p>Once again, the power of partnerships prevails. Three years ago, we facilitated a relationship between two long-time Axcess clients: Audemars Piguet and the Tony Awards. What could a Swiss manufacturer of luxury timepieces and the New York-based Broadway community collaborate to produce? Simply one of the most creative, cause-related relationships in the country.</p>
<p>I am gratified by this fact for many reasons, not the least of which is that many of our friends at both Audemars Piguet and the Tony Awards thought marrying these two brands and organizations might be a “bridge too far.”</p>
<p>The relationship began in 2009 when Audemars Piguet donated ten of its signature Royal Oak wall clocks to the Tony Awards. The stage designers of the 2009 Tony-nominated shows transformed these clocks into standing pieces of art by incorporating elements of these respective shows. After being displayed on the red carpet during the Tony Awards, the clocks were auctioned off to benefit Broadway Cares/Equity Fights AIDS, a leading charity in the theatre community.</p>
<p>Audemars Piguet returned in 2010 as a sponsor of The Tony Awards and elevated the partnership to a new level with a major charitable initiative entitled “Time to Give,” which raised $1.3 million for Broadway Cares/ Equity Fights AIDS. Among the 27 legendary stars to support the cause were Meryl Streep, Hugh Jackman, Jay- Z, Daniel Radcliffe, Kristin Chenoweth, Sean Hayes, Catherine Zeta-Jones, and Scarlett Johansson. This historic collaboration culminated in a live, invitation-only, auction and event commemorating Audemars Piguet’s love affair with New York City and Broadway, and celebrating the opening of Audemars Piguet’s new flagship store. The initiative generated enormous PR and further positioned Audemars Piguet as one of the most creative and philanthropic luxury brands in the country.</p>
<p>Earlier this year, Audemars Piguet again partnered with Broadway Cares/Equity Fights AIDS, the Tony Awards, and the producers of Tony Award-winning Best Musical “Memphis” to create a moment of Broadway history through the Inspire Change campaign. In February, Audemars Piguet hosted 1,100 students from underserved public schools and AIDS service organizations throughout the five NYC boroughs at a special performance of “Memphis” and post-show discussion. For many attendees, it was their very first Broadway show. The stories of personal courage in “Memphis” reflect the challenges these children face every day, and further instill the self esteem and courage needed to make healthy choices in their own lives.</p>
<p>As we approach this year’s Tony Awards, I am pleased that the coveted Audemars Piguet/Tony-inspired clocks will again be featured on the red carpet and auctioned to raise money for charity. Audemars Piguet will be the presenting sponsor of a first-of-a-kind Green Room experience for the evening’s presenters and award winners during the Tony Awards weekend. The Audemars Piguet Green Room at the 2011 Tony Awards will feature an elegant design and a broad array of gifts provided by many Axcess brands.</p>
<p>The partnership between Audemars Piguet and the Broadway Community is illustrative of what we work so hard on every day—creatively connecting the dots with our Family members to generate material revenue and brilliant brand positioning.</p>
<p>Best,<br />
Kirk Posmantur<br />
Chairman &amp; CEO</p>
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		<title>Axcess Partner Patagonia Sur Featured in Fortune Magazine Spread</title>
		<link>http://www.axcessluxurylifestyle.com/news/axcess-partner-patagonia-sur-featured-in-fortune-magazine-spread</link>
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		<pubDate>Thu, 10 Mar 2011 10:01:55 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1164</guid>
		<description><![CDATA[We are proud to share the attached article about Patagonia Sur, which is featured in a six-page spread in this month’s Fortune Magazine. Patagonia Sur is a for-profit conservation venture that invests in, protects, and enhances scenically remarkable and ecologically valuable properties in Chilean Patagonia. Axcess is proud to be a partner and investor in [...]]]></description>
			<content:encoded><![CDATA[<p>We are proud to share the attached article about Patagonia Sur, which is featured in a six-page spread in this month’s <em>Fortune Magazine</em>. Patagonia Sur is a for-profit conservation venture that invests in, protects, and enhances scenically remarkable and ecologically valuable properties in Chilean Patagonia. Axcess is proud to be a partner and investor in this extraordinary project.</p>
<p>Patagonia Sur was founded by Warren Adams, who is considered the “father of social networking.” Warren started the world’s first social networking site, PlanetAll, in 1996, and sold it to Amazon.com two years later. He is a visionary entrepreneur, equally committed to building businesses and contributing to society.</p>
<p>Over the past four years, Patagonia Sur has purchased over 60,000 acres of land &#8211; the approximate physical size of Martha’s Vineyard &#8211; throughout Patagonia, Chile. These holdings are comprised of six distinctive, noncontiguous properties. They range from Valle California, which is a stunning embodiment of Patagonian valleys and vistas, to Melimoyu, which abuts one of the largest blue whale sanctuaries in the world. Each of the six properties features dramatically different topography, plant and animal life, and opportunities for exploration, adventure and responsible business potential. For more information on Patagonia Sur, please visit www. patagoniasur.com.</p>
<p>The <em>Fortune</em> article highlights Patagonia Sur’s innovative business model: The company preserves irreplaceable land, in what many people believe is the most beautiful place on earth, through a for-profit model that generates competitive returns for investors. These returns are enabled through a diverse set of ecologically responsible businesses that include sustainable forestry and aquaculture, limited land development, eco-tourism, and the creation of water and carbon credits. Patagonia Sur actively collaborates with the Chilean government, conservationists around the world, and other like-minded individuals, including investors that have invested $20 million in the venture to date.</p>
<p>Axcess is proud of its partnership with Patagonia Sur and proud to have placed this article with <em>Fortune</em> through our relationship with Time Inc. Both our Patagonia Sur relationship and our role in generating the coverage of this extraordinary company are illustrative of what we work so hard to do every day—creatively connect the dots with our Family members to generate meaningful value and extraordinary brand positioning.</p>
<p>Best,</p>
<p>Kirk Posmantur<br />
Chairman &amp; CEO</p>
<p>Link to Article: <a href="http://www.axcessluxurylifestyle.com/Patagonia_Sur_in_Fortune_Magazine.pdf">Click Here</a></p>
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		<title>Axcess Luxury &amp; Lifestyle Forms Strategic Alliance with Marvin Traub Associates</title>
		<link>http://www.axcessluxurylifestyle.com/news/axcess-luxury-lifestyle-forms-strategic-alliance-with-marvin-traub-associates</link>
		<comments>http://www.axcessluxurylifestyle.com/news/axcess-luxury-lifestyle-forms-strategic-alliance-with-marvin-traub-associates#comments</comments>
		<pubDate>Fri, 04 Feb 2011 10:01:50 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1161</guid>
		<description><![CDATA[Today I am proud to share an exciting announcement that will further enhance our ability to accelerate access to decision makers on a global basis, augment our capacity to develop strategies for retail clients of all types, and expand the suite of services that we provide to our clients and business partners.
Axcess Luxury &#38; Lifestyle [...]]]></description>
			<content:encoded><![CDATA[<p>Today I am proud to share an exciting announcement that will further enhance our ability to accelerate access to decision makers on a global basis, augment our capacity to develop strategies for retail clients of all types, and expand the suite of services that we provide to our clients and business partners.</p>
<p>Axcess Luxury &amp; Lifestyle has entered into an agreement to form a strategic alliance with Marvin Traub Associates (www.marvintraub.com). Marvin Traub, the legendary former CEO of Bloomingdales, is regarded as one of the greatest retail minds of the past half-century. He has helped develop some of the world’s most extraordinary brands, including Ralph Lauren and Tommy Hilfiger, among many others, and has served as an inspiration to countless retailers around the world. Marvin’s reputation speaks for itself, and I am humbled to call him my business partner.</p>
<p>The alliance we have formed is based on our common belief that brands with a lifestyle positioning require a different approach to business development. While our firms will continue to operate as separate entities, we intend to work closely together across a wide range of business development disciplines for the benefit of our respective clients. By combining the complimentary skills and expertise of our two firms, we will now be able to provide a full suite of business services to lifestyle brands, including:</p>
<p style="padding-left: 30px;">•   Partnership &amp; Business Development<br />
•   Event Marketing<br />
•   Database Marketing<br />
•   Licensing<br />
•   Restructuring &amp; Management of Special Situations<br />
•   Mergers &amp; Acquisitions<br />
•   Retail &amp; Distribution Strategy</p>
<p>As we celebrate our 10th year working with extraordinary brands, our vision at Axcess continues to be to create inspired ideas and connect extraordinary people and brands. Our new collaboration with Marvin and his team will provide us with additional resources to support what we work so hard to do every day—creatively connect the dots with our Family of brands to generate material revenue growth and enhance their brilliant brand positionings.</p>
<p>Best,</p>
<p>Kirk Posmantur<br />
Chairman &amp; CEO</p>
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		<title>Exciting Announcement from Axcess Luxury &amp; Lifestyle: Oceania Cruises, Wine Spectator and Lalique Strategic Alliances</title>
		<link>http://www.axcessluxurylifestyle.com/news/exciting-announcement-from-axcess-luxury-lifestyle-oceania-cruises-wine-spectator-and-lalique-strategic-alliances</link>
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		<pubDate>Fri, 17 Dec 2010 10:01:03 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1167</guid>
		<description><![CDATA[We are proud to share two exciting partnerships that Axcess facilitated and executed between Oceania Cruises, the world’s only upper-premium cruise line, Marvin Shanken’s Wine Spectator and renowned French crystal brand, Lalique. These industry first partnerships will further complement Oceania’s world acclaimed epicurean program and commitment to superior craftsmanship and design, both of which have [...]]]></description>
			<content:encoded><![CDATA[<p>We are proud to share two exciting partnerships that Axcess facilitated and executed between Oceania Cruises, the world’s only upper-premium cruise line, Marvin Shanken’s <em>Wine Spectator</em> and renowned French crystal brand, Lalique. These industry first partnerships will further complement Oceania’s world acclaimed epicurean program and commitment to superior craftsmanship and design, both of which have become distinguished hallmarks of the Oceania brand.</p>
<p>In 2009, Oceania Cruises commissioned Lalique to design a grand stairway for its new Marina cruise ship, currently under construction in Italy and scheduled to be christened on February 5 in Miami. A project of this type and magnitude had not been undertaken since the legendary Normandie ocean liner was constructed in 1935. This magnificent two-story display of the world’s finest artistry and craftsmanship will be the focal point of the ship and will appear in all Marina marketing materials.</p>
<p>The Grand Staircase will feature double curved staircases and a balcony with balustrades of crystal medallions and scrolled iron. Six crystal pillars rising from the landing adorn the two-story, glass elevator surround. A brass banister is complemented by a mahogany handrail.</p>
<p>At the base, as a dramatic centerpiece, is Lalique’s highly prestigious Cactus table surrounded by etched crystal screens and flanked by newels capped with prominent crystal finials. A striking Lalique vase, with fresh flower display, will sit atop the table.</p>
<p>Lalique sculptures and crystal accessories will be displayed throughout the ship as part of Marina’s multi-million dollar art collection. The partnership will include a range of other cross marketing and PR efforts to effectively target both Oceania and Lalique customers.</p>
<p>Seeking to offer a wine experience that befits the finest culinary experience found at sea, The Marina will feature La Reserve Restaurant by <em>Wine Spectator</em>, where Oceania’s gourmand guests can learn about and sample fine wines selected by the connoisseurs at <em>Wine Spectator</em> magazine. Situated high atop the ship on Deck 12, La Reserve sports a sophisticated, yacht club décor with seating for 24 guests and a al fresco patio with panoramic views. This new wine-tasting center will be home to educational seminars and tastings allowing guests to better appreciate the nuances of the varietals in the regions where Marina sails. Select evenings during each voyage, seven-course, gourmet tasting menus paired with fine wines will also be offered. As part of this pioneering partnership, the wine list in the ship’s Grand Dining Room will feature daily wine recommendations from magazine editors which will be paired with the evening’s menu.</p>
<p>I have had the privilege of knowing Mr. Shanken for the past decade and the <em>Wine Spectator</em> name and intellectual property have never been utilized in such a manner until now. This multiyear partnership will also include other co-branded and cross promotional marketing efforts designed to target <em>Wine Spectator</em> subscribers and Oceania cruisers.</p>
<p>The partnerships between Oceania, Lalique and <em>Wine Spectator</em> are illustrative of the value Axcess delivers to its clients—creatively connecting the dots with our Family members to generate material revenue and extraordinary brand positioning.</p>
<p>Best,</p>
<p>Kirk Posmantur<br />
Chairman &amp; CEO</p>
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		<title>Important Announcement from Axcess &#8211; Las Vegas Sands Corporation / InterContinental Hotel Group</title>
		<link>http://www.axcessluxurylifestyle.com/news/important-announcement-from-axcess-las-vegas-sands-corporation-intercontinental-hotel-group</link>
		<comments>http://www.axcessluxurylifestyle.com/news/important-announcement-from-axcess-las-vegas-sands-corporation-intercontinental-hotel-group#comments</comments>
		<pubDate>Tue, 26 Oct 2010 10:01:31 +0000</pubDate>
		<dc:creator>tbarguir</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.axcessluxurylifestyle.com/?p=1169</guid>
		<description><![CDATA[We are most proud to announce the consummation of the largest and most powerful partnership we have ever executed: A strategic alliance between Las Vegas Sands Corporation, the world’s leading developer of integrated resorts (which owns the Venetian/Palazzo in Las Vegas among others), and InterContinental Hotels Group, the world’s largest hotel company. Details about this [...]]]></description>
			<content:encoded><![CDATA[<p>We are most proud to announce the consummation of the largest and most powerful partnership we have ever executed: A strategic alliance between Las Vegas Sands Corporation, the world’s leading developer of integrated resorts (which owns the Venetian/Palazzo in Las Vegas among others), and InterContinental Hotels Group, the world’s largest hotel company. Details about this groundbreaking partnership between two public companies are contained in the press releases that I have attached below for your reference.</p>
<p>The Axcess family of brands is just that—a family, one where business is based on long term relationships built on trust. The Las Vegas Sands &#8211; InterContinental deal is illustrative of this fact. In many ways, it was 25 years in the making.</p>
<p>Mike Leven, an icon in the hotel industry and the President of Las Vegas Sands Corp, has been a mentor, colleague, and dear friend of mine for my entire career. My business partner and the President of our company, Eric Sinoway, has been with me since we first met during his internship at the American Hotel &amp; Motel Association when he was a student at the Cornell Hotel School 20 years ago.</p>
<p>Shortly after assuming his role as the President of Las Vegas Sands, Mike asked Axcess to begin working with him and his team to do what we do every day—conceive and execute partnerships that create measurable value. We had no history with Las Vegas Sands. Based on our relationship and track record, Mike nevertheless welcomed us into the Company and provided us with the space and support to creatively identify opportunities.</p>
<p>This summer, while on a road trip from a reunion at Cornell, the idea of this creative relationship between Las Vegas Sands and InterContinental was conceived by Eric and a Hotel School classmate of his who is an executive at InterContinental. That simple road trip, and a 20 year relationship between college friends, resulted in an alliance that the leadership of Las Vegas Sands and InterContinental are describing as “historic,” “ground- breaking,” “innovative,” and “a model for others to emulate.” This alliance is being called the deal of the decade.</p>
<p>For the past six weeks, Axcess has led negotiations with the senior leadership teams of Las Vegas Sands and InterContinental. Eric has literally been in a conference room with these teams for 14 hours a day for weeks as this deal was defined, crafted, negotiated, and signed&#8230;all in what both organizations describe as “record time.” The 10-year license agreement was announced for the first time at the InterContinental annual conference which, I couldn’t make this up, was held at the Venetian/Palazzo Resort in Las Vegas. Over 5,000 people leaped to their feet for a standing ovation when it was unveiled.</p>
<p>The Las Vegas Sands &#8211; InterContinental strategic alliance is illustrative of what we work so hard on every day—creatively connecting the dots with our Family members to generate material revenue and brilliant brand positioning.</p>
<p>Best,</p>
<p>Kirk Posmantur<br />
Chairman &amp; CEO</p>
<p>Las Vegas Sands Press Release: <a href="http://library.constantcontact.com/download/get/file/1103815905842-5/LVS+-+IHG+Press+Release.pdf">Click Here</a><br />
InterContinental Hotel Group Press Release: <a href="http://library.constantcontact.com/download/get/file/1103815905842-4/IHG+V-P+Release.pdf">Click Here</a></p>
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